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Reading some of the accounts of the last days of the Weimar Republic (as well as more recent articles about the declining Venezuelan economy), I was struck by the fact that traders and sellers seem to possess an uncanny sense of the value of money, inflating their prices to incredible levels, sometimes multiple times in the same day.

The rapid devaluation of paper money created ludicrous scenes. The value of paper money evaporated so quickly that some companies paid employees in late morning so they could rush off and spend their wages at lunchtime. Wives waited at their husbands’ factories on payday so they could hurry to the stores. One man reported ordering a coffee but learned its price had doubled by the time it arrived at his table. By September 1923, as the hyperinflation crisis neared its worst, Germans needed enormous amounts of paper money to buy even basic commodities. It was not uncommon to see shoppers hauling buckets, bags, even wheelbarrows full of banknotes. One Munich woman dragged a suitcase of banknotes to her local grocery store; she left it outside briefly, where someone stole the suitcase – after emptying the money onto the street. Children used worthless banknotes as toys; their mothers used them to light stoves and boilers, line cake tins, even as wallpaper. Many Germans abandoned money altogether and began bartering as a means of obtaining what they needed.

AlphaHistory - THE 1923 HYPERINFLATION

In a pre-Internet era, how could a mere urban coffee shop owner or sandwich vendor gain sufficient market information to know how much to inflate their prices by? What was the mechanism by which a seller would learn that they needed to double their prices?

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  • Perhaps I should stress that I'm only looking for answers that offer an evidence-based response, not simply guesswork or supposition.
    – Valorum
    Commented Mar 3, 2018 at 22:07
  • In regards to "how can the coffee shop owner know how much to inflate prices by," you seem to be looking for evidence-based responses based on a single story told by a single person.
    – Magua
    Commented Mar 5, 2018 at 16:24
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    @Magua - I've studied a number of hyper-inflated economies and a key factor seems to be that people know how much to inflate basic consumer goods. A common story is that wages become worthless within days and that key goods become very expensive (in terms of notes). My questions is how people (in general) know how and what to price their goods when the economy runs away so fast that the normal channels of information couldn't possibly keep up. Some anecdotes from producers would certainly be a good start to explaining it.
    – Valorum
    Commented Mar 5, 2018 at 18:29
  • It is very difficult to gage the reaction of actors in any market setting, the entirety of Economics as a discipline has been dedicated to it, and many don't consider it a science due to the lack of available controls for studies. Asking for direct evidence will net you circumstantial/anecdotal references at best. I doubt this question is answerable with concrete facts. (source : BA in Economics from WSU)
    – GOATNine
    Commented Mar 5, 2018 at 20:06

2 Answers 2

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In hyperinflation economies, I think it's incorrect to assume that such businesses somehow "know" how much to inflate their prices by as measured by some global "true" value. Instead, they reacted to the same forces that affect businesses today, namely balancing their expenses with what the market will bear (the primary difference being that there would be much stronger disincentives to hold onto paper money for future investment), and the actions of all these individuals in turn help drive the inflation.

As an example, the coffee shop owner (assuming the reference isn't an anecdotal hyperbole) could have just learned that the price of coffee beans had just doubled, and is passing this on to his customer as the cost of business just went up. On the other hand, the customer is happy to pay this new, higher price because of the fear that in holding onto the bills he would be able to get even less tomorrow (but may balk at a quadrupling, assuming the shop down the street wouldn't have gone up that much just today).

Buyers and sellers develop expectations about the rate of change in value of the currency in question (not just the value itself) and adjust their actions accordingly, the actual rate being "discovered" as some kind of a weighted average of all their actions (with the unsurprising effect that some people over-estimated, some under-estimated, but the true value is somewhere in the middle close to what the typical individual was expecting).

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    I'm sorry, but this doesn't offer any evidence, merely supposition.
    – Valorum
    Commented Mar 3, 2018 at 22:07
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    @Valorum: You asked "how could" not "how did". The answer is fine. If you want to ask how it actually did happen in the past, you need a history site.
    – Ben Voigt
    Commented Apr 2, 2018 at 5:36
  • @BenVoigt - The requirement for some historical knowledge was implied in the question. There are an infinite number of ways that one could theoretically gain this knowledge.
    – Valorum
    Commented Apr 2, 2018 at 6:38
  • This answer is consistent with my own experience living through hyperinflation in the pre-Internet era. People used a number of clues to estimate currency value throughout the day: USD exchange rate reported on newspapers, radio, and TV, bank deposit rates posted at the bank window or quoted over the phone, price quotes from suppliers, level of demand at current price, and last but not least, simple extrapolation of prior days' increases into the future. Some people were better than others at keeping this all in their heads, and the ability to pounce on an outdated price was a valuable skill.
    – Alex R
    Commented May 23, 2020 at 22:23
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This only partially answers the question, but in hyperinflation, certain objects can serve as proxy for value of the money. I recall, for example, that the price of an Argentine chess magazine during one of their hyperinflations was a fixed multiple (6?) of the cost of mailing a letter that day.

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  • Where did you read/hear this?
    – Valorum
    Commented Mar 4, 2018 at 6:48

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