I know that the top of the pyramid is where 99% of the money is, but some people below are still motivated enough to continue with lower income. Depending on how much money the pyramid makes, I'd imagine even the worst off in some pyramid schemes could bank hundreds per month or maybe more.

Typically, most want you to buy a product and refer others to that product, and you get paid based on a downline -- so they brag about income being "unlimited" in theory since you could be on the bottom and still bring in enough people to make a satisfactory income or maybe even a "side income."

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    "even the worst off in some pyramid schemes could bank hundreds per month or maybe more" - you mean the worst off who make money? The worst off in all pyramid schemes lose money, by definition. And they are the majority.
    – user253751
    Sep 26, 2016 at 4:58
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    To increase chances - you have to create your own pyramid and persuade other people that their chances are increased, while thinking hard how to escape the hand of law enforcement (because this is illegal). Otherwise your safest bet is by not participating. Sep 26, 2016 at 6:40
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    1) Take the money you want to 'invest' in the pyramid scheme/mlm 2) Throw only half of it in the bin 3) You've lost less than you were going to, at least :D
    – Herr Pink
    Sep 26, 2016 at 9:41
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    @HerrPink How about 1) Take the money you want to invest in the pyramid scheme. 2) Buy food for the homeless. 3) Profit.
    – Alexander
    Sep 26, 2016 at 11:48
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    MLM != Pyramid Scheme. There are plenty of legitimite MLM businesses, though there are also plenty that are closer to pyramid schemes. Pyramid schemes are illegal. MLM businesses are not. Sep 26, 2016 at 12:44

4 Answers 4


As a general rule in many countries, pyramid schemes are illegal, so don't plan on getting rich anytime soon by being involved in one. Anything you earn through such a scheme is subject to forfeiture because it is ill-gotten gains.

The entire basis of a pyramid scheme is that the focus is principally on recruiting new "downlines", not selling a product or service. I would strongly advise you to find a different way to riches.

Multi-level marketing very rarely makes much money for anyone except the first people in the food chain, and the odds of finding such an early-stage opportunity are exceedingly small. For every successful MLM program there are probably 25 that never make it off the launch pad. Be honest in asking yourself -- if it was really that easy, why wouldn't everyone just get into MLM? It's more hype than substance. Do you know who buys most of the product? The newest people who "drink the Koolaid", because they're convinced they need to have plenty of inventory on hand for their potential customers. I can't tell you how many people I know who spent hundreds or even thousands of dollars on buying product they never managed to sell. It's much tougher than people think, even with a good product.

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    If you want to play salesman for someone else's business, there are legitimate opportunities. Pyramid, or its semi-legal cousin MLM, pay most of the profits to the folks at the top who started the process. Even with legit sales organizations, you may brying to shoehorn yourself into a market that us already saturated, with no unserved customers left. There's a limit even to how many Starbucks locations can survive in any given market.
    – keshlam
    Sep 26, 2016 at 2:06
  • Brying should have been trying, of course. Sigh. Touchscreen keyboards...
    – keshlam
    Sep 26, 2016 at 12:23
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    Unless you're familiar with the legal systems of 193 different countries, it's a bit of a sweeping statement to say that pyramid schemes are illegal. They are doubtless legal in some jurisdictions and illegal in others -- and the original question contains no information about the applicable legal jurisdiction.
    – Mike Scott
    Sep 26, 2016 at 12:26
  • Edited my answer to be less "sweeping". Good point, Mike. Upvote for it! Sep 26, 2016 at 13:23
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    "if it was really that easy, why wouldn't everyone just get into MLM" -- obviously it's not that easy, but it is also worth asking why, if MLM is so great, even those who have something worth selling, and for whom it might be easy and legal, don't all use MLM to sell it. An MLM with no product is clearly phony, but it's also worth considering to what extent an MLM is different from a "normal" company hierarchy or distribution chain, and bearing in mind why, e.g., car salesmen do not in perpetuity kick a proportion of their income to the first person who ever showed them how to sell a car ;-) Sep 26, 2016 at 13:34

Any profit you make can and will be seized by the government

All the "money" you might receive from a pyramid scheme is "ill-gotten gains". Even if you didn't know it was a pyramid scheme. If through deliberate planning or dumb luck, you manage to get more money out of a pyramid scheme than you put in, the government can sue you for any "profit" you made.

For example, in the Bernie Madoff scandal, more than 1,000 people, funds and institutions were sued for the excess money they made above their initial investment.

Suffice to say, if you make enough "profit" from a pyramid scheme to materially change your life, it's only going to last until the scheme collapses and the government comes after you for the excess.


I assume you are referring to Multi-Level Marketing, which have organizational structures that look like pyramids. As others have pointed out Ponzi schemes (often referred to as pyramid) are illegal.

The key to multi-level marketing is understanding the true objective. It is not to sell soap, vitamins, cell phone plans or whatever. The key is to understand that you are building a marketing organization. You must motivate and train others to do the same. You cannot rely on others to do it for you, you must do it yourself.

If you just are there to sell product, you won't make any money. If you have a lot of friends that you can convince to sign up, you won't make any money. If you can build a marketing organization, you can make a lot of money.

While the marketing for MLMs often say "anyone can do it", such things waste people's time. There are certain personality types that are not suited for such skills. Also if one posses those types of skills, there may be better opportunities in traditional companies. Maybe.

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    Most will do quite badly. The first problem is that by the time you join, most of the people you know who might consider joining have already been recruited, just as the number of customers who haven't already been taken decreases. The second is that this problem becomes progressively worse as the tree gets larger, which means the chance of making money gets progressively worse. To "succeed" you not only need to be fairly high in the organization, you have to be willing to recruit people while knowing that you are exploiting them by giving them progressively worse positions.
    – keshlam
    Sep 26, 2016 at 12:31

A simple pyramid scheme, where the person at the top gets their pay out from the people at the bottom (the new participants), has two important characteristics:

  • The number of new participants to be recruited by a participant
  • The number of levels between the top and the bottom

For instance, take a look at this scheme, where the number of new participants to be recruited is 6:

A pyramid scheme

Let's say you get in pretty high up, at the third level. Also, let's assume it only has three levels, so you pay the person on level one, who is then retired from the pyramid. The person above you, who recruited you, gets paid out by the people you recruit, and you get paid out by the recruits of your recruits.

As far as pyramid schemes go, that's fantastic. Usually the number of recruits and the number of levels between top and bottom (between paying to get in and getting paid out yourself) are both larger.
Also, you got in at the beginning, at level 3 overall.

But — assuming that the pyramid grows evenly — even here, there need to be over 7,500 participants in the scheme, before you get your pay out. And you got in early! Had you gotten in only one level later, or would the number of levels between top and bottom be one more, as you can see, the number of total participants needed for you to get your pay out increases drastically.


(...) they brag about income being "unlimited" in theory since you could be on the bottom and still bring in enough people to make a satisfactory income (...)

No. This is not true. The pool of people who are willing to participate will be exhausted pretty quick.